Marketing That Works Is Marketing That People

The Search For The Right Answer Is The Enemy Of Art.

Realize That Your Physical Experience And Environment Is The Materialization Of Your Beliefs. If You Find Great Exuberance, Health, Effective Work, Abundance, Smiles On The Faces Of Those Who You Meet, Then Take It For Granted That Your Beliefs Are Beneficial. If You See A World That Is Good, People Like You, Take It For Granted Again, That Your Beliefs Are Beneficial. But If You Find Poor Health, A Lack Of Meaningful Work, A Lack Of Abundance, A World Of Sorrow And Evil, Then Assume Your Beliefs Are Faulty And Begin Examining Them.

It's Not Enough To Be Aware Of The Domain You're Working In, You Need To Understand It. Noticing Things And Being Curious About How They Work Is The Single Most Common Trait I See In Creative People. Once You Can Break The Components Down, You Can Put Them Back Together Into Something Brand New.

When You Do Not Know What To Do, Relax And Tell Yourself That Other Portions Of Yourself Do Know; They Will Take Over. Give Yourself Some Rest. Remind Yourself That In Many Ways You Are A Very Successful Person As You Are. Success Does Not Necessarily Involve Great Intellect Or Great Position Or Great Wealth; It Has To Do With Inner Integrity. Remember That.

The Internet Is Going To Change Marketing Before It Changes Almost Anything Else, And Old Marketing Will Die In Its Path.