Listen While You Can, So That You

Listen To Everyone. Ideas Come From Everywhere

The Principal Reason, Invariably, Most "successful" Giant Companies Rather Quickly Become Also-rans, Or Just Amorphous Blobs On The Competitive Landscape, Is Their Failure To Re-tool In Anything Like A Fundamental Way. In Fact, The Worse Things Get, Typically, The More They Dig In Their Heels And Defend Yesterday's Turf.

If The Other Guy Is Getting Better, Then You'd Better Be Getting Better Faster Than The Other Guy Is Getting Better... Or You're Getting Worse.

As A Consumer, You Want To Associate With Brands Whose Powerful Presence Creates A Halo Effect That Rubs Off On You.

The Widespread Availability Of Information Is The Only Basis For Effective Day-to-day Problem Solving, Which Abets Continuous Improvement Programs.