Leadership Produces Change. That Is Its Primary

This Is True Even In Organizations That Are Very Focused On Analysis And Quantitative Measurement, Even Among People Who Think Of Themselves As Smart In An Mba Sense. In Highly Successful Change Efforts, People Find Ways To Help Others See The Problems Or Solutions In Ways That Influence Emotions, Not Just Thought.

Tradition Is A Very Powerful Force.

Great Leadership Does Not Mean Running Away From Reality. Sometimes The Hard Truths Might Just Demoralize The Company, But At Other Times Sharing Difficulties Can Inspire People To Take Action That Will Make The Situation Better.

Producing Major Change In An Organization Is Not Just About Signing Up One Charismatic Leader. You Need A Group - A Team - To Be Able To Drive The Change. One Person, Even A Terrific Charismatic Leader, Is Never Strong Enough To Make All This Happen.

Neurologists Say That Our Brains Are Programmed Much More For Stories Than For Abstract Ideas. Tales With A Little Drama Are Remembered Far Longer Than Any Slide Crammed With Analytics.