Just Start. Start Now. Fail Often. Enjoy

At Least At First, The New Thing Is Rarely As Good As The Old Thing Was. If You Need The Alternative To Be Better Than The Status Quo From The Very Start, You'll Never Begin.

Why Waste A Sentence Saying Nothing?

So Much Easier To Aim For The Smallest Possible Audience, Not The Largest, To Build Long-term Value Among A Trusted, Delighted Tribe, To Create Work That Matters And Stands The Test Of Time.

Leaders Have Followers, Managers Have Employees. Managers Make Widgets, Leaders Make Change.

Real Content Marketing Isn’t Repurposed Advertising, It Is Making Something Worth Talking About.