It's Far Easier To Put Your Future

Leaders Lead When They Take Positions, When They Connect With Their Tribes, And When They Help The Tribe Connect To Itself.

But If The Cow Is Purple, You'd Notice It, Ok? The Thing That's Going To Decide What Gets Talked About, What Gets Done, What Gets Changed, What Gets Purchased, What Gets Built Is, Is It Remarkable? And Remarkable's A Really Cool Word 'cause We Think It Just Means Neat, But It Also Means Worth Making A Remark About, And That Is The Essence Of Where Idea Diffusion Is Going.

Content Marketing Is All The Marketing That's Left.

Blaming The System Is Soothing Because It Lets You Off The Hook. But When The System Is Broken, We Wonder Why You Were Relying In The System In The First Place.

Getting Picked Is Fine If It Happens To You. But It's Not A Plan. It's A Version Of Waiting And Hoping.