It's An Experiment, And It's Probably Good

Sometimes We Do Get Taken By Surprise. For Example, When The Internet Came Along, We Had It As A Fifth Or Sixth Priority. It Wasn't Like Somebody Told Me About It And I Said, "i Don't Know How To Spell That." I Said, "yeah, I've Got That On My List, So I'm Okay." But There Came A Point When We Realized It Was Happening Faster And Was A Much Deeper Phenomenon Than Had Been Recognized In Our Strategy.

Being Maniacal About Something Is Very Helpful.

There Is This Broad, Broad Recognition Of How Technology Is Enabling New Things. Companies That Never Paid Attention To Computers In Any Form Now See Digital Technology As Creating Threats And Opportunities For Them.

There Are Ecosystems Like Coral Reefs [at Risk] Through Ocean Acidification. Those Are Valuable Things That We Should Protect.

The Typical Project Design Time For A Large Company Like Ibm - And They Keep Track Of This - Is A Little Over Four Years.