If You Want Customers To Hear About

You Win By Trying. And Failing. Test, Try, Fail, Measure, Evolve, Repeat, Persist.

There's A Huge Difference Between Being A Replaceable Cog On The Assembly Line And Being The One Who Is Missed, The One With A Unique Contribution, The One Who Made A Difference.

Action Or Inaction Are Both Forms Of Leadership And Standard Setting.

You Don't Win An Olympic Gold Medal With A Few Weeks Of Intensive Training.

Just Saying Yes Because You Can't Bear The Short-term Pain Of Saying No Is Not Going To Help You Do The Work.