If You Measure It, It Will Improve.

Real Content Marketing Isn’t Repurposed Advertising, It Is Making Something Worth Talking About.

If You Can’t State Your Position In Eight Words, You Don’t Have A Position.

It's Human Nature To Quit When It Hurts. But It's That Reflex That Creates Scarcity.

People Are Not Afraid Of Failure, They're Afraid Of Blame.

I Wonder If Real Art Comes When You Build The Thing That They Don't Have A Prize For Yet.