I Left London In 1992, But I'm

What We Don't Include Is As Important As What We Do Include.

We Shouldn't Be Afraid To Fail- If We Are Not Failing We Are Not Pushing.

It Became An Exercise To Reduce And Reduce, But It Makes It Easier To Build An Easier For People To Work With.

We Don't Do Focus Groups - That Is The Job Of The Designer. It's Unfair To Ask People Who Don't Have A Sense Of The Opportunities Of Tomorrow From The Context Of Today To Design.

People's Interest Is In The Product, Not In Its Authorship.