Only A Fool Never Changes His Mind.

You've Got To Take Risks If You're Going To Succeed. I Would Much Rather Ask Forgiveness Than Permission.

In The '80's My Gut Feeling Was That Airlines Were Crap. I Hated Spending Time On Planes. I Thought We Could Create The Kind Of Airline I'd Like. So We Got A Secondhand 747 And Gave It A Go.

Actually, We Did A Fun April Fools' Thing With Google A Couple Of Years Ago, Which We Called Virgle. And We Looked For Volunteers To Go On A One-way Trip To Mars.

You Never Know With These Things When You're Trying Something New What Can Happen. This Is All Experimental.

Seek Out Strategic Alliances; They Are Essential To Growth And Provide Resistance To Bigger Competition.