Great Marketers Don't Make Stuff. They Make

How Often Do Our Heroes Stand Still? It's Hard To Imagine Spock And Kirk Landing On A Planet And Just Relaxing For A Month Or Two. Just Hanging Out Has Nothing To Do With Boldly Going Where No One Has Gone Before. What Makes Us Different From Every Other Creature Is That We Go Places, Places We've Not Gone Before. We Do It Willingly, And Often. What Makes Our Work And Our Life Interesting Is Discovery, Surprise, And The Risk Of Exploration.

The Innovator Creates A Business Where They Are Making Money, Even When They Sleep.

In A Race, Sooner Or Later There's A Moment That Separates The Winner From Those Who Don't Win. That Instant Is Your Chance, The Moment You've Been Waiting For.

If You Wait Until You Are Ready, It Is Almost Certainly Too Late.

If You Are Deliberately Trying To Create A Future That Feels Safe, You Will Willfully Ignore The Future That Is Likely.