Good Marketers Measure.

And It Turns Out That Tribes, Not Money, Not Factories, That Can Change Our World, That Can Change Politics, That Can Align Large Numbers Of People. Not Because You Force Them To Do Something Against Their Will. But Because They Wanted To Connect.

Permission Marketing Turns Strangers Into Friends And Friends Into Loyal Customers. It's Not Just About Entertainment - It's About Education. Permission Marketing Is Curriculum Marketing.

What Evidence Would You Need To See To Change Your Mind About This?

Your Positions On Everything Are Based On The Story You Tell Yourself And Not Some Universal Fact From The Universal Fact Database.

The Cul-de-sac ( French For "dead End" ) ... Is A Situation Where You Work And Work And Work And Nothing Much Changes