Failure Is Not Tied To Money; It

Leave America And You'll Find That The Consumers In Many Other Countries Enjoy Watching Advertising. Not Because The Products Are Better, But Because The Ads Are Produced To Be Entertaining. Sometimes They Are Funny. Sometimes They Are Dramatic. Sometimes They Are Just Beautiful.

The Concept Of Why Is Already In The Vernacular. It Is Now A Noun. "that Company Doesn't Know Their Why." "they Need To Learn Their Why." "that Politician Needs To Understand His Why." We Talk About It As A Noun. That Never Existed Prior To 2009. That Never Existed Prior To 2006 When I First Started Articulating It. This Is The Most Amazing Thing To Me. It Has Now Become A Concept. It's Part Of The Way We Think About Businesses And Transactions And Decisions.

During World War Ii, The Pilot Losses Were Staggering. In Some Bombing Raids, As Many As 80% Of The Planes That Left Did Not Return.

Trust Doesn't Develop From Always Doing The Right Thing. Trust Comes From Taking Responsibility When We Do The Wrong Thing.

The True Value Of Networking Doesn't Come From How Many People We Can Meet But Rather How Many People We Can Introduce To Others.