If You Don't Understand People, You Don't

I Only Have One Why, And My Challenge Is To Make Sure The Things I Say And The Things I Do Remain Consistent For As Often And As Long As Possible.

Offer Someone The Opportunity To Rebuild A Company Or Reinvent An Industry As The Primary Incentive, And It Will Attract Those Drawn To The Challenge First And The Money Second.

My Job Is To Preach And Preach And Preach.

Most Organizations Only Focus On What They Do And How They Do It - Tactics And Strategies - And They Aren't Even Aware That This Thing Called The Why Exists. Focusing On Only Two Pieces Of A Three Piece Puzzle Leaves An Organization, Or A Career, Inherently Out Of Balance. Being Out Of Balance, Only Operating On Two Of The Three Pieces, Shows Up In Different Ways - Increased Stress, Loss Of Passion, Obsession With What Your Competition Is Doing, Being Forced To Play The Price Game, Trouble Differentiating. These Are All Signs That The Why Is Missing.

The Goal Is Not To Do Business With Everybody Who Needs What You Have. The Goal Is To Do Business With People Who Believe What You Believe.