Design Provides Solutions, Art Asks Questions.

There Is A Construct In Computer Programming Called 'the Infinite Loop' Which Enables A Computer To Do What No Other Physical Machine Can Do - To Operate In Perpetuity Without Tiring. In The Same Way It Doesn't Know Exhaustion, It Doesn't Know When It's Wrong And It Can Keep Doing The Wrong Thing Over And Over Without Tiring.

Organization Makes A System Of Many Appear Fewer.

Our Economy Is Built Upon Convergent Thinkers, People That Execute Things, Get Them Done. But Artists And Designers Are Divergent Thinkers: They Expand The Horizon Of Possibilities.

The Simplest Way To Achieve Simplicity Is Through Thoughtful Reduction.

Artists Change How We See The World - And That Can Have Value In The Way People Do Business.