Design Is The Conscious Imposition Of Meaningful

You Know More Than You Know.

People Assume That They Perceive Reality As It Is, That Our Senses Accurately Record The Outside World. Yet The Science Suggests That, In Important Ways, People Experience Reality Not As It Is, But As They Expect It To Be.

The Imagination Is Unleashed By Constraints. You Break Out Of The Box By Stepping Into Shackles.

The Answer Will Only Arrive After We Stop Looking For It.

Children Can't Help But Create: They Need To Put Their Mind On The Page, They Want To Paint, To Sculpt, To Write Short Stories.