Design Can Be Art. Design Can Be

Don't Try To Be Original; Just Try To Be Good.

The Reason I Always Insisted On Signing My Work Was Not To Be Subordinate To Anyone.

Art Is An Idea That Has Found Its Perfect Visual Expression. And Design Is The Vehicle By Which This Expression Is Made Possible. Art Is A Noun, And Design Is A Noun And Also A Verb. Art Is A Product And Design Is A Process. Design Is The Foundation Of All The Arts.

Simplicity Is Not The Goal. It Is The By-product Of A Good Idea And Modest Expectations.

Asymmetric Balance Creates Greater Reader Interest. Pleasure Derived From Observing Asymmetrical Arrangements Lies Partly In Overcoming Resistances, Which, Consciously Or Not, The Spectator Adjusts In His Own Mind.