Authenticy In Marketing Is Telling A Story

Make A Decision. It Doesn't Have To Be A Wise Decision Or A Perfect One. Just Make One.

Before You Tell Yourself You Have No Right To Invent This Or Improve That, Remind Yourself That The Person Before You Had No Right Either, But Did It Anyway.

One Bad Review Doesn't Ruin My Day Because I Realize What A Badge Of Honor It Is To Get A Bit Of Criticism At All.

The Unhappy Theory Of Business Ethics Is This: You Have A Fiduciary Responsibility To Maximize Profit. Period. To Do Anything Other Than That Is To Cheat Your Investors. And In A Competitive World, You Don't Have Much Wiggle Room Here.

Surprise And Delight And Connection Are Remarkable.