As I Have Studied The Bible And

In The First Stage Of Insight-building, All That Researchers Can Do Is Observe Phenomena. Second, They Classify The Phenomena In A Way That Helps Them Simplify The Apparent Complexities Of The World So They Can Ignore The Meaningless Differences And Draw Connections Between The Things That Really Seem To Matter. Third, Based On The Classification System, They Propose A Theory. The Theory Is A Statement Of What Causes What And Why, And Under What Circumstances.

Watching How Customers Actually Use A Product Provides Much More Reliable Information Than Can Be Gleaned From A Verbal Interview Or A Focus Group.

Management Is The Most Noble Of Professions If It's Practiced Well.

There Are More Than 9,000 Billing Codes For Individual Procedures And Units Of Care. But There Is Not A Single Billing Code For Patient Adherence Or Improvement, Or For Helping Patients Stay Well.

If You Want To Make Better Theory, You've Got To Use The Best That's Available And Look Through The Lens Of Another Discipline To See If You Can Uncover More Anomalies. By Looking At The Phenomena Of Failure From The Perspective Of Sales, Marketing, Finance, General Management, And The Equity Markets, I Was Able To See Things That Rebecca [henderson] Hadn't.