Art Is What We're Doing When We

More Than Anything Else, I Think Prospects, Customers And Citizens Watch What You Do More Than They Listen To What You Say.

Selling To People Who Actually Want To Hear From You Is More Effective Than Interrupting Strangers Who Don't.

Waiting For Perfect Is Never As Smart As Making Progress.

Marketing Is A Contest For People's Attention.

Social Networking That Matters Is Helping People Archive Their Goals. Doing It Reliably And Repeatability So That Over Time People Have An Interest In Helping You Achieve Your Goals.