Art Is A Personal Act Of Courage.

The Desire That We Have To Do Something That’s Never Been Done Before Means That The People Who Are Around You Generally Will Not Encourage You To Do It…if They Were Encouraging You To Do It, Then Other People Would Be Doing It Already And It Wouldn’t Be Unique.

Fear Is The Workout We Give Ourselves Imagining What Will Happen If Things Don't Work Out. . . . Worry Is Our Effort To Imagine Every Possible Way To Avoid The Outcome That Is Causing Us Fear, And Failing That, To Survive The Thing That We Fear If It Comes To Fruition.

Positive Thinking Doesn't Guarantee Results, All It Offers Is Something Better Than Negative Thinking.

The Goal, Then, Isn't To Draw Some Positioning Charts And Announce That You Have Differentiated Your Product. No, The Opportunity Is To Actually Create Something That People Choose To Talk About, Regardless Of What The Competition Is Doing.

Transformation Al Leaders Don't Start By Denying The World Around Them. Instead, They Describe A Future They'd Like To Create Instead.