Anybody Can Leverage Celebrity For Profit.

On Balance, I Am A Supporter Of The Minimum Wage Going Up. We've Got To Be Very Careful What We Wish For Because Some Employers - And There Could Be A Lot Of Them - Will Be Scared Away From Hiring New People Or Creating Incremental Hours For Part-time People As A Result Of That Wage Going Up.

When We Began Starbucks, What I Wanted To Try To Do Was To Create A Set Of Values, Guiding Principles, And Culture.

Companies Should Not Have A Singular View Of Profitability. There Needs To Be A Balance Between Commerce And Social Responsibility... The Companies That Are Authentic About It Will Wind Up As The Companies That Make More Money.

You Cant Build Any Kind Of Organization If Youre Not Going To Surround Yourself With People Who Have Experience And Skill Base Beyond Your Own.

There's This Myth That Has Been Exacerbated By Others That Starbucks Means A $4 Cup Of Coffee, Which Is Not True.