A Leader Must Have Knowledge. A Leader

We Are Here To Make Another World.

You Do Not Install Knowledge.

New Product And New Types Of Service Are Generated, Not By Asking The Consumer, But By Knowledge, Imagination, Innovation, Risk, Trial And Error On The Part Of The Producer, Backed By Enough Capital To Develop The Product Or Service And To Stay In Business During The Learn Months Of Introduction.

Does The Customer Invent New Product Or Service? The Customer Generates Nothing. No Customer Asked For Electric Lights. There Was Gas And Gas Mantles, Which Gave Good Light.

Manage The Cause, Not The Result.