You're More Likely To Drown In The

We'll Continue To See More And More Brands Integrate Social Causes, Charitable Components And Environmental Issues As Underlying Themes To Their Campaigns And Messaging. Humans Connect With Humans After All, And Brands Are Using This As A Point Of Connection To Engage With Their Audience, Especially Charity-minded Generation Y.

I Realized That Social Media Can Be Powerful Force For Good In The World And That Acts Of Kindness Can Be Scaled Globally.

Just As We Teach Our Children How To Ride A Bike, We Need To Teach Them How To Navigate Social Media And Make The Right Moves That Will Help Them. The Physical World Is Similar To The Virtual World In Many Cases. It's About Being Aware. We Can Prevent Many Debacles If We're Educated.

I Was With Shaq At His Home The Day He Retired. It Was Innovative For Him To Become The Media And Announce Via Social Media That He Was Retiring.

Bridging The Virtual World With The Physical Word Is Really When Social Media Channels Come To Life And The Magic Happens. Because Whoever Coined The Term 'social Media' Didn't Do Us Any Favors. It's Not Really Media. It's More Like The Telephone, Less Like The Tv.