When We Began Starbucks, What I Wanted

The Future Of America Is Not An Entitlement. We Have Been Given A Treasure Chest Of Gifts And Opportunities, But Some People Are Being Left Behind, And Success Is Not Sustainable Unless It Is Shared.

Managing A Business, Small Or Large, Today Requires An Extremely Disciplined, Thoughtful Approach With Regard To The Pressure That People Are Under.

The Success Of The Starbucks Has Been Based On This Balance Between Profitability And A Social Conscience. Everywhere We're Doing Business, Were Trying To Manage The Business Through The Lens Of Humanity.

A Great Business Has To Have A Conscience. You Have To Know Who You Are And Who You Are Not.

If You Don't Love What You're Doing With Unbridled Passion And Enthusiasm, You're Not Going To Succeed When You Hit Obstacles.