We're Very Simple People At Apple. We

My Business Is Not Reading Your Messages. I Don't Have A Business Doing That. And It's Against My Values To Do That. I Don't Want To Read Your Private Stuff.

I Believe That If You Took Privacy And You Said, I'm Willing To Give Up All Of My Privacy To Be Secure. So You Weighted It As A Zero. My Own View Is That Encryption Is A Much Better, Much Better World. And I'm Not The Only Person That Thinks That.

Security Isn't Just A Feature, It's A Base, It's A Fundamental, Right.

So I Had To Figure Out For Myself What Was Right And True. It Was A Search. It Was A Process. It Drew On The Moral Sense That I'd Learned From My Parents, And In Church, And In My Own Heart, And Led Me On My Own Journey Of Discovery.

A Few Years Ago, Users Of Internet Services Began To Realize That When An Online Service Is Free, You're Not The Customer. You're The Product.