We Have No Choice, We Must All

A Why Has To Be For Others. It's Something You Give To The World. It's The Reason Your Friends Love You Because This Is The Thing That You Give Them And It Fulfills Them. This Is The Reason Your Clients Love You Or Your Fans Love You Because You Give Them Something. It's Something To Offer, That's What The Why Is.

All Organizations Start With Why, But Only The Great Ones Keep Their Why Clear Year After Year. Those Who Forget Why They Were Founded Show Up To The Race Every Day To Outdo Someone Else Instead Of To Outdo Themselves. The Pursuit, For Those Who Lose Sight Of Why They Are Running The Race, Is For The Medal Or To Beat Someone Else.

Don't Quit. Never Give Up Trying To Build The World You Can See, Even If Others Can't See It. Listen To Your Drum And Your Drum Only. It's The One That Makes The Sweetest Sound.

Communication Is Not About Speaking What We Think. Communication Is About Ensuring Others Hear What We Mean.

Outside Advice Can Only Tell You How A Decision Looks. Only You Can Know How It Feels. The Best Decisions Look And Feel Right.