We Become What We Behold. We Shape

The Copy Of An Ad Is Merely A Punning Gag To Distract The Critical Faculties While The Image Of The Product Goes To Work On The Hypnotized Viewer. Those Who Have Spent Their Lives Protesting About 'false And Misleading Ad Copy' Are Godsends To Advertisers, As Teetotalers Are To Brewers, And Moral Censors Are To Books And Films. The Protesters Are The Best Acclaimers And Accelerators. Since The Advent Of Pictures, The Job Of The Ad Copy Is As Incidental And Latent As The 'meaning' Of A Poem Is To A Poem, Or The Words Of A Song Are To A Song.

Affluence Creates Poverty.

The Greatest Propaganda In The World Is Our Mother Tongue, That Is What We Learn As Children, And Which We Learn Unconsciously. That Shapes Our Perceptions For Life. That Is Propaganda At Its Most Extreme Form.

Only The Vanquished Remember History.

The Mother Tongue Is Propaganda.