The Story Begins Only When The Book

Any Expensive Ad Represents The Toil, Attention, Testing, Wit, Art, And Skill Of Many People. Far More Thought And Care Go Into The Composition Of Any Prominent Ad In A Newspaper Or Magazine Than Go Into The Writing Of Their Features And Editorials.

Our Technology Forces Us To Live Mythically

Life. Consider The Alternative.

Only The Small Secrets Need To Be Protected. The Large Ones Are Kept Secret By Public Incredulity.

Typography Tended To Alter Language From A Means Of Perception And Exploration To A Portable Commodity.