The Most Important Thing In Business Is A Persona, Nico,' He Was Fond Of Saying. 'people Want To Know Immediately What They're Dealing With. And When They Think About You, You've Got To Stand Out In Their Minds--like One Of Those Characters In A Novel.
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The Most Important Thing In Business Is
Candace Bushnell
The Most Important Thing In Business Is A Persona, Nico,' He Was Fond Of Saying. 'people Want To Know Immediately What They're Dealing With. And When They Think About You, You've Got To Stand Out In Their Minds--like One Of Those Characters In A Novel.
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