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The One Thing That I Think Separates Microsoft From A Lot Of Other People Is We Make Bold Bets. We're Persistent About Them, But We Make Them. A Lot Of People Won't Make A Bold Bet. A Bold Bet Doesn't Assure You Of Winning, But If You Make No Bold Bets You Can't Continue To Succeed. Our Industry Doesn't Allow You To Rest On Your Laurels Forever. I Mean, You Can Milk Any Great Idea. Any Idea That Turns Out To Be Truly Great Can Be Harvested For Tens Of Years. On The Other Hand, If You Want To Continue To Be Great, You've Got To Bet On New Things, Big, Bold Bets.

We're Going To Try To Do More To Communicate The Value Of Activation To Customers In Addition To Making The Process Simpler And More Consistent.

This Is All About Having Great Leaders Who Can Drive Agile Innovation And Agile Decision-making.

Every Nba Arena Has Six Cameras In The Ceiling. The Question Is What Does The Software Do With Video Feeds? How To Surface That In A Set Of Analytics? There Are Some "playbooks," But In Most Sports These Days What You Really Want To Share Out With Coaches And Players Is A Set Of Video That Lets You Visualize What's Going On And What's The Best Way To Do Things.

From A Client Perspective, I Really Think The Work Microsoft's Doing With Surface, With Hololens, With Xbox, That Stuff's Absolutely Essential To The Company's Future. Because Innovation In The Future Will Either Be From The Cloud Out To All Devices, Or From Devices As Supported By Software In The Cloud. I Think It's Important For Microsoft To Participate Both Ways.