The Modern Corporation Must Manufacture Not Only

Few Economic Problems, If Any, Are Difficult Of Solution. The Difficulty, All But Invariably, Is In Confronting Them. We Know What Needs To Be Done; For Reasons Of Inertia, Pecuniary Interest, Passion Or Ignorance, We Do Not Wish To Say So.

There Is An Insistent Tendency Among Serious Social Scientists To Think Of Any Institution Which Features Rhymed And Singing Commercials, Intense And Lachrymose Voices Urging Highly Improbable Enjoyment, Caricatures Of The Human Esophagus In Normal And Impaired Operation, And Which Hints Implausibly At Opportunities For Antiseptic Seduction As Inherently Trivial. This Is A Great Mistake. The Industrial System Is Profoundly Dependent On Commercial Television And Could Not Exist In Its Present Form Without It.

Speeches In Our Culture Are The Vacuum That Fills A Vacuum.

If You Get A Reputation For Being Honest, You Have 95 Percent Of The Competition Already Beat.

These Are The Days When Men Of All Social Disciplines And All Political Faiths Seek The Comfortable And The Accepted; When The Man Of Controversy Is Looked Upon As A Disturbing Influence; When Originality Is Taken To Be A Mark Of Instability; And When, In Minor Modification Of The Original Parable, The Bland Lead The Bland.