The Companies That Are Lasting Are Those

I Grew Up In A Working Class Family Where There Was No Health Insurance. I Saw First Hand The Fracturing Of The American Dream And The Bitterness That Comes When There Is No Hope And A Lot Of Despair. So I Wanted To Build The Company, In A Sense, That My Father Never Got A Chance To Work For.

I Do Feel, In A Sense, The Rules Of Engagement For Citizenship Has Changed, And We Must Encourage Other People To Speak Up And To Take Action.

If It Captures Your Imagination, It Will Captivate Others.

At Its Core, I Believe Leadership Is About Instilling Confidence In Others.

The Rules Of Engagement Around Building A Brand Have Changed Significantly Over The Past 10 To 15 Years. Where Companies At One Time Could Spread Their Message Through Traditional Marketing, Consumers Now Seek An Enduring Emotional Connection With The Companies They Patronize. The Foundation Of That Connection Is The Most Important Characteristic Of Building A World-class Brand: Trust. Trust With Your People And Trust With Your Customers.