Television Is Our Culture's Principal Mode Of

Public Schooling Does Not Serve A Public; It Creates A Pubic.

It Is A Mistake To Suppose That Any Technological Innovation Has A One-sided Effect. Every Technology Is Both A Burden And A Blessing; Not Either-or, But This-and-that.

It Is Not Entirely True That A Tv Producer Or Reporter Has Complete Control Over The Contents Of Programs. The Interests And Inclinations Of The Audience Have As Much To Do With The What Is On Television As Do The Ideas Of The Producer And Reporter.

Embedded In Every Technology There Is A Powerful Idea, Sometimes Two Or Three Powerful Ideas. Like Language Itself, A Technology Predisposes Us To Favor And Value Certain Perspectives And Accomplishments And To Subordinate Others. Every Technology Has A Philosophy, Which Is Given Expression In How The Technology Makes People Use Their Minds, In How It Codifies The World, In Which Of Our Senses It Amplifies, In Which Of Our Emotional And Intellectual Tendencies It Disregards.

At Its Best, Schooling Can Be About How To Make A Life, Which Is Quite Different From How To Make A Living.