Taking Smart Risks Can Be Very Gratifying.

Interactivity Is A Big Part Of Video Games, Which Have Been A Big Part Of Entertainment For 20 Years. That's What We Think Of As A 'lean-forward' Type Of Entertainment. It's Much More Intense. But Tv Is More Of A 'lean-back' Entertainment - So The Big Improvement There Is On-demand, Because It Conforms To Your Schedule.

The Best Managers Figure Out How To Get Great Outcomes By Setting The Appropriate Context, Rather Than By Trying To Control Their People.

Not Every Show Has To Work Equally Well. It Just Has To Work Better Than Any Competitor Because Then We Can Outbid For The Content.

When We Think About Online Learning, It's Such 'early Days.' Bill Gates Is A Wildly Smart Insightful Guy. Yet, Even A Guy As Smart And Insightful As That, 30 Years Ago Can Say Things Like,'who's Every Going To Need More Than 640k Of Memory?'

Be Big, Fast And Flexible.