Stop Advertising And Start Innovating.

Powerful Advertising Is Anticipated, Personal, And Relevant.

When You See The World As It Is, But Insist On Making It More Like It Could Be, You Matter.

Relying Too Much On Proof Distracts You From The Real Mission–which Is Emotional Connection.

The Goal Isn't To Do Work And Hand It In Just Before It's Due. The Goal Is To Do The Work As Beautifully As You Can, Faster Than Anyone Else, So You Can Do More Work.

For At No Time Are Any Events Predestined. There Should Be No Such Word In Your Vocabulary, For With Every Moment You Change, And Every Heartbeat Is An Action, And Every Action Changes Every Other Action.