Replace Your Pursuit Of Success With The

Not To Innovate Is The Single Largest Reason For The Decline Of Existing Organizations. Not To Know How To Manage Is The Single Largest Reason For The Failure Of New Ventures.

The Customer Rarely Buys What The Business Thinks It Sells Him.

What Is The Manager's Job? It Is To Direct The Resources And The Efforts Of The Business Toward Opportunities For Economically Significant Results. This Sounds Trite - And It Is. But Every Analysis Of Actual Allocation Of Resources And Efforts In Business That I Have Ever Seen Or Made Showed Clearly That The Bulk Of Time, Work, Attention, And Money First Goes To Problems Rather Than To Opportunities, And, Secondly, To Areas Where Even Extraordinarily Successful Performance Will Have Minimal Impact On Results.

There Is Every Indication That The Period Ahead Will Be An Innovative One, One Of Rapid Change In Technology , Society , Economy , And Institutions .

The Best Plan Is Only A Plan... Unless It Degerates Into Work.