Regardless Of Age, Regardless Of Position, Regardless Of The Business We Happen To Be In, All Of Us Need To Understand The Importance Of Branding. We Are Ceos Of Our Own Companies: Me, Inc. To Be In Business Today, Our Most Important Job Is To Be Head Marketer For The Brand Called You.

-Tom Peters

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Regardless Of Age, Regardless Of Position, Regardless

Tom Peters

Regardless Of Age, Regardless Of Position, Regardless Of The Business We Happen To Be In, All Of Us Need To Understand The Importance Of Branding. We Are Ceos Of Our Own Companies: Me, Inc. To Be In Business Today, Our Most Important Job Is To Be Head Marketer For The Brand Called You.

Topic

Jobs

Age

Important

Community. A Friend Started A Real Estate Brokerage A Few Years Ago. By The Time She'd Added Her Second Employee, She Was A Pillar Of Her 35,000-person Community. No Rule Says That Only The Local Banker Or Car Dealer Can Organize The Program To Raise Supplemental Funds For The Public Library Or Send The High School Band On A Well-earned Special Trip. Participating In Community Affairs, With Time More Than Dollars, Is Good Business From Day One. It Gets Your Name Around, Adds To Your Distinctiveness, And, Best Of All, Makes You An Attractive Employer (which Is The Key To Sustained Success).

Business

Real

School