Publicity, Publicity, Publicity Is The Greatest Moral

Put It Before Them Briefly So They Will Read It, Clearly So They Will Appreciate It, Picturesquely So They Will Remember It And, Above All, Accurately So They Will Be Guided By Its Light.

Every Issue Of The Paper Presents An Opportunity And A Duty To Say Something Courageous And True; To Rise Above The Mediocre And Conventional; To Say Something That Will Command The Respect Of The Intelligent, The Educated, The Independent Part Of The Community; To Rise Above Fear Of Partisanship And Fear Of Popular Prejudice. I Would Rather Have One Article A Day Of This Sort; And These Ten Or Twenty Lines Might Readily Represent A Whole Day's Hard Work In The Way Of Concentrated, Intense Thinking And Revision, Polish Of Style, Weighing Of Words.

Our Republic And Its Press Will Rise Or Fall Together," Pulitzer Wrote. "an Able, Disinterested, Public-spirited Press, With Trained Intelligence To Know The Right And Courage To Do It, Can Preserve That Public Virtue Without Which Popular Government Is A Sham And A Mockery. A Cynical, Mercenary, Demagogic Press Will Produce In Time A People As Base As Itself. The Power To Mould The Future Of The Republic Will Be In The Hands Of The Journalists Of Future Generations.

There Is Room In This Great And Growing City For A Journal That Is Not Only Cheap But Bright, Not Only Bright But Large, Not Only Large But Truly Democratic-dedicated To The Cause Of The People Rather Than That Of The Purse Potentates-devoted More To The News Of The New Than The Old World-that Will Expose All Fraud And Sham, Fight All Public Evils And Abuses-that Will Sever And Battle For The People With Earnest Sincerity.

We Are A Democracy, And There Is Only One Way To Get A Democracy On Its Feet In The Matter Of Its Individual, Its Social, Its Municipal, Its State, Its National Conduct, And That Is By Keeping The Public Informed About What Is Going On.there Isnot A Crime, There Isnot A Dodge, There Is Not A Trick, There Is Not A Swindle, There Is Not A Vice Which Does Not Live By Secrecy.get These Things Out In The Open, Describe Them, Attack Them, Ridicule Them In The Press, And Sooner Or Later Public Opinion Will Sweep Them Away.