Part Of Leadership (a Big Part Of

To Make A Product, To Market An Idea, To Come Up With Any Problem You Want To Solve That Doesn't Have A Constituency With An Otaku, Is Almost Impossible... There's A Hot Sauce Otaku, But There's No Mustard Otaku.

It's Human Nature To Quit When It Hurts. But It's That Reflex That Creates Scarcity.

Traditional Corporations, Particularly Large-scale Service And Manufacturing Businesses Are Organized For Efficiency. Or Consistency. But Not Joy. Joy Comes From Surprise And Connection And Humanity And Transparency And New...if You Fear Special Requests, If You Staff With Cogs, If You Have To Put It All In A Manual, Then The Chances Of Amazing Someone Are Really Quite Low.

If You Can't Make Money From Attention, You Should Do Something Else For A Living.

The Easiest Way To Thrive As An Outlier Is To Avoid Being One. At Least Among Your Most Treasured Peers. Surround Yourself With People In At Least As Much Of A Hurry, At Least As Inquisitive, At Least As Focused As You Are.