My Job Is To Make The Whole

You're Already Naked. There Is No Reason Not To Follow Your Heart.

If Macintosh Hadn't Been Successful, Then I Should Have Just Thrown In The Towel, Because My Vision Of The Whole Industry Would Have Been Totally Wrong.

The Manual For Wordstar, The Most Popular Word-processing Program, Is 400 Pages Thick. To Write A Novel, You Have To Read A Novel - One That Reads Like A Mystery To Most People. They're Not Going To Learn Slash Q-z Any More Than They're Going To Learn Morse Code. That Is What Macintosh Is All About.

With Our Technology, With Objects, Literally Three People In A Garage Can Blow Away What 200 People At Microsoft Can Do. Literally Can Blow It Away. Corporate America Has A Need That Is So Huge And Can Save Them So Much Money, Or Make Them So Much Money, Or Cost Them So Much Money If They Miss It, That They Are Going To Fuel The Object Revolution.

Get Closer Than Ever To Your Customers. So Close That You Tell Them What They Need Well Before They Realize It Themselves