Making Changes To Better Appeal To Customer

The Aim Of Marketing Is To Make Selling Superfluous.

Here I Am, Fifty-eight, And I Still Don't Know What I'm Going To Be When I Grow Up.

The Basic Definition Of The Business And Of Its Purpose And Mission Have To Be Translated Into Objectives.

[entrepreneurship] Is By No Means Hunch Or Gamble. But It Also Is Not Precisely Science. Rather, It Is Judgment.

Business Has Only Two Basic Functions - Marketing And Innovation.