Leadership Is Lifting A Person's Vision To

Brilliant Men Are Often Strikingly Ineffectual. They Fail To Realize That The Brilliant Insight Is Not By Itself Achievement. They Never Have Learned That Insights Become Effectiveness Only Through Hard Systematic Work.

Knowledge Has Become The Key Economic Resource And The Dominant-and Perhaps Even The Only-source Of Competitive Advantage.

One Cannot Manage Change. One Can Only Be Ahead Of It.

By Themselves, Character And Integrity Do Not Accomplish Anything. But Their Absence Faults Everything Else.

Marketing Is The Distinguishing, Unique Function Of The Business.