It Is The Political Task Of The Social Scientist — As Of Any Liberal Educator — Continually To Translate Personal Troubles Into Public Issues, And Public Issues Into The Terms Of Their Human Meaning For A Variety Of Individuals. It Is His Task To Display In His Work — And, As An Educator, In His Life As Well — This Kind Of Sociological Imagination. And It Is His Purpose To Cultivate Such Habits Of Mind Among The Men And Women Who Are Publicly Exposed To Him. To Secure These Ends Is To Secure Reason And Individuality, And To Make These The Predominant Values Of A Democratic Society.

-C. Wright Mills

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It Is The Political Task Of The

C. Wright Mills

It Is The Political Task Of The Social Scientist — As Of Any Liberal Educator — Continually To Translate Personal Troubles Into Public Issues, And Public Issues Into The Terms Of Their Human Meaning For A Variety Of Individuals. It Is His Task To Display In His Work — And, As An Educator, In His Life As Well — This Kind Of Sociological Imagination. And It Is His Purpose To Cultivate Such Habits Of Mind Among The Men And Women Who Are Publicly Exposed To Him. To Secure These Ends Is To Secure Reason And Individuality, And To Make These The Predominant Values Of A Democratic Society.

Topic

Men

Issues

Imagination

Commercial Jazz, Soap Opera, Pulp Fiction, Comic Strips, The Movies Set The Images, Mannerisms, Standards, And Aims Of The Urban Masses. In One Way Or Another, Everyone Is Equal Before These Cultural Machines; Like Technology Itself, The Mass Media Are Nearly Universal In Their Incidence And Appeal. They Are A Kind Of Common Denominator, A Kind Of Scheme For Pre-scheduled, Mass Emotions.

Technology

Media

Fiction