Integrity May Be About Little Things As

I Don't Want An Epitaph On My Gravestone That Says, 'he Would Have Pursued Some Big Dreams In His Life, But Other People Wouldn't Let Him.

Business Book Writing For Me Is When Some Set Of Ideas Gets Stuck In My Mind, I Write A Book About It. I Haven't Got A Theory And I Haven't Got A Framework.

Brand Inside Is More Important Than Brand Outside For Sustained Success.

The Chinese Are Quite Entrepreneurial. Remember When Lenovo Bought Ibm's Pc Division. It Was Said That China Didn't Need A Brand Name, China Didn't Need To Buy Lenovo To Get Into The Pc Business, I Remember Reading A One-liner Somewhere Which Struck Me As Quite Possibly True, It Said The One Thing That The Chinese Had Not Been Able To Copy Or Figure Out Was The Way, In Terms Of Systems, That Americans - It Probably Would Be True For Europeans As Well - That Americans Install And Live By Their Management Systems, While China Is Still Quite Half-assed. Perhaps That Is A True Statement.

The Idea Of Intimately Entwining With Customers [to Get Ideas] Is An Idea Whose Time Has Come.