I'm Not Going To Write For Posterity.

I Left Advertising As Fast As I Could In 1961. And I Haven't Ever Thought About Going Back.

Everyone Has His Own Sound. I'm Not Going To Presume How To Tell Anybody How To Write.

Never Use An Adverb To Modify The Verb 'said' . . . He Admonished Gravely. To Use An Adverb This Way (or Almost Any Way) Is A Mortal Sin. The Writer Is Now Exposing Himself In Earnest, Using A Word That Distracts And Can Interrupt The Rhythm Of The Exchange.

Never Use The Words 'suddenly' Or 'all Hell Broke Loose.'

I Won't Read A Book That Starts With A Description Of The Weather. I Don't Read Books Over 300 Pages, Though I'll Make An Exception For Don Delillo.