I'd Rather Apple Cannibalize Apple Than Somebody

Our New Watches Are Made Entirely Of Double Super Gold. They Are Just A Piece Of Gold That You Can Wear To The Left, Right, Or Directly On Top Of The Other Gold You Own.

Creativity Is People Who Care Enough To Keep Thinking About Something Until They Find The Simplest Way To Do It.

We're Talking About A World Where The Pc Is No Longer The Center, But Just A Devicewhere Your New Devices Need To Be More Portable, More Personal.

Right To Privacy Is Really Important. You Pull That Brick Out And Another And Pretty Soon The House Falls.

I'm Not Targeting Government. I'm Not Saying Hey, I'm Closing It Because I Don't Want To Give You Any Data. I'm Saying That To Protect Out Customers, We Have To Encrypt. And A Side Affect Of That Is, I Don't Have The Data.