I Worry About You Bev. I Worry

The Only Leverage The Manufacturer Can Apply To The Retailer Is His Relationship With The Consumer. And The Main Element In Profit Growth Is Going To Have To Lie In Making His Brand More Valuable To The Retailer, Through Its Being More Valuable To The Consumer. And That Means His Brand Must Be Unique, It Must Have No Adequate Direct Substitutes - Because It Is In This, After All, That Value Lies.

Like The Man Said, A Little Hope Never Hurt Anybody

Write What You Like, Then Imbue It With Life And Make It Unique By Blending In Your Own Personal Knowledge Of Life, Friendship, Relationships, Sex, And Work. Especially Work. People Love To Read About Work. God Knows Why, But They Do.

If You Were Seeing A Lot Of Horseshit, There Had To Be A Pony In The Vicinity.

Reading Is The Creative Center Of A Writer's Life." -