I Think A Lot Of Becoming An

I Suspect In Most Companies, The Public Relations Person Is Down At No. 20 In The Pecking Order. But Here, He Is Fighting Incredibly Important Battles. If A Negative Story Starts Running Away With Itself In The Press And Is Not Dealt With Fast, It Can Badly Damage The Brand, And So We Put Enormous Weight On Our Pr People.

I Think Business Needs To Have A Heart And To Have A Heart A Company Must Be More Than Just A Moneymaking Machine.

If We Can Just Get Young People To Do The Same As Their Fathers Did, That Is, Wear Condoms

We Need Government And Business To Work Together For The Benefit Of Everyone. It Should No Longer Be Just About Typical "corporate Social Responsibility" Where The "responsibility" Bit Is Usually The Realm Of A Small Team Buried In A Basement Office - Now It Should Be About Every Single Person In A Business Taking Responsibility To Make A Difference In Everything They Do, At Work And In Their Personal Lives.

When Employees Tell You About Their Good Ideas For The Business, Don't Limit Your Response To Asking Questions, Taking Notes And Following Up. If You Can, Ask Those People To Lead Their Projects And Take Responsibility For Them. From Those Experiences, They Will Then Have Built The Confidence To Take On More And You Can Take A Further Step Back.