Great Leaders See Money As Fuel, Not

Good Marketing Speaks To Human Beings - The Way Human Beings Understand And Take In Information.

If I Walk Into A Room Of 500 People, My Standard Is, If I Can't Give 400 Or 450 Of You Something, A Language Or A New Way Of Seeing Something, Then I Have Failed. If I Get 100 Of You, I Am A Failure. I Have To Get A Majority.

People Don't Buy What You Do; They Buy Why You Do It And What You Do Simply Proves What You Believe.

Rule Books Tell People What To Do. Frameworks Guide People How To Act. Rule Books Insist On Discipline. Frameworks Allow For Creativity.

There Is A Difference Between Running With All Your Heart With Your Eyes Closed And Running With All Your Heart With Your Eyes Wide Open.